You can thank Bonobos for making men’s pants great again (sorry, we had to). The brand’s Co-Founder, Andy Dunn, created the menswear label with one seemingly simple mission in mind: To make pants that fit well.
Dunn took his not-too-boxy-yet-not-too-tight pants and shorts to the Web à la Warby Parker and Zappos and — boom! — Bonobos grew a cult following. Now that the brand has mastered the art of e-commerce, Wynwood will be getting a brick-and-mortar Bonobos Guideshop on August 12, 2016 — a Florida first, no less.
So what can Bonobos believers and newbie shoppers expect from the 1,100 square-foot store? With the help of a Guide upon arrival into the shop, guests can try on a range of sizes at the e-commerce store. Similar to personal shoppers, these Guides are experts trained in fit and style who guide customers through the wide range of Bonobos merchandise such as suits, shirts, chinos, blazers, golf apparel and more. Finally, purchases are shipped free-of-charge directly to the customer eliminating the load of carrying around cumbersome bags. Um, genius.
Guideshop appointments can be scheduled by visiting here — so come August, you can see, firsthand, why everyone’s b-a-n-a-n-a-s for Bonobos.