Maurice's Jewelers

The lowdown: Pinecrest recently upped its razzle-dazzle factor with the recent re-opening of Maurice’s Jewelers. The family-owned business prides itself on a dizzying selection of diamonds, engagement rings, gold, watches, precious and semi-precious stones as well as customized pieces.

The ‘hood: Nestled in the heart of Pinecrest, the bauble boutique’s neighbors include Best Buy and H.H. Gregg.

The ambience: Think simple, contemporary and elegant. The store’s new look comes compliments of Maurice’s granddaughter, Erin Koppel, who says, “Design has always been my passion, whether it’s for jewelry or for interior design, so I couldn’t be more happier to see my design come alive, particularly for something so near and dear to my family.”

Highlights: Inside Maurice’s, clients can find a brand-new Pandora Shop-In-Shop. As one of the largest retailers of Pandora in Florida, customers can buy the label’s darling charms, bracelets, rings, earring and necklaces. Also up for keeps are Erin Nicole bracelets (starting at $95 and pictured here) available in a flurry of fun colors and specialty charms.


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