Making Up

While the skinny models, skimpy bikinis, glossy magazine editors, department store buyers and boutique owners storm the shores of SoBe for the fifth annual Mercedes-Benz Fashion Week Swim shows, so will the Make Up For Ever team.

As the official make up sponsor of the event, Make Up For Ever Alliance artists will be providing make up services backstage at top swim shows and at a number of events and lounges during the long weekend. We chatted up artist and Make Up For Ever Alliance member, Lottie, and got the scoop on summer’s hottest make up trends, what to expect this weekend and more.  

What kind of looks should Mercedes-Benz Fashion Week Swim attendees expect? Expect a lot of fresh skin combined with jewel and sea-toned colors. Think aqua, turquoise and golds. Of course, there are some surprises!  

What kind of Make Up For Ever activities can locals participate in Miami during this week’s events? A team of artists will be doing makeup applications in Make Up For Ever’s cabana at The Raleigh Friday, July 16th through Monday from 6 to 11 p.m. each night so guests can get their make up touched up in between shows — which is often necessary thanks to the humidity. If you aren’t attending any shows, we’re also hosting a “Smudge Proof Your Summer Make Up Party” at Sephora (Collins Avenue) on Saturday, July 17th from 4 to 7 p.m. Anyone and everyone should stop by to have their make up done for free before going out.

Mercedes-Benz Fashion Week Swim aside, what is the key to “every day” makeup? Anyone can look amazing with some mascara and blush in a peach tone — it’s universally flattering.

What are this summer’s biggest makeup trends? We are seeing beautiful pops of color; orange lips are very big now as are sheer color washes in blues and golds.

Which essentials should be found every woman’s purse? Right now, I am obsessed with Make Up For Ever’s Aqua Cream. It’s a collection of cream colors that can be used on the eyes, lips and cheeks — and completely waterproof.   

What’s your stance on guy liner? I think any make up that makes you feel comfortable or confident is great — gender aside!

Dish. What is the best anti-aging skin advice you can share with us? Don’t smoke! Always wear sunscreen and moisturizer and drink lots of water. Basic but essential.  

What do you love most about Miami? The beautiful beaches…especially at night!


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