Junior & Hatter Gents

Gentlemen, allow us to parlay yet another reason to visit the de rigueur neighborhood of Wynwood: the freshly minted Junior & Hatter Gents.

The barbershop created specifically for men joins its sister salon and neighbor, Junior & Hatter, which opened in October 2012.

Italian-American co-owners Andrea Battista, 32, and Mario Silvestri, 31, are playing an integral role in the gentrification of Wynwood’s beauty department.

“Wynwood is on the forefront of artistic expression,” Silvestri said of the open-air art gallery district.. “We small business owners are striving to create a culture which is focused on creating something unique and innovative, rather than the typical operation and profit turning.”

And both felt as thought there’s no time like the present to focus on the male population. “We wanted to offer a place where men could come, hang out, drink beer, watch sports and get a haircut and hot shave,” Battista said.

Nestled inside the Wynwood Building at 2750 NW Third Ave., Gents’ neighbors include Del Toro Shoes, Andromeda Visual, Zak the Baker, JugoFresh and spate of art galleries. The 2,000 square foot space delivers a vintage vibe with a folksy feel. Battista and Silvestri conceptualized, designed and built the studio themselves with the intent of creating a homey ambience. Thrifters and antique aficionados, Battista and Silvestri are known to scour antique and second-hand shops and garage sales for prizes such as black-and-white photographs, a 1906 piano, boating relics, Emil Padir barber chairs and a 1072 Vespa motorcyle. Those salvaged diamonds-in-the rough are refinished and repurposed by Battista and Silvestri themselves. “I go to the different thrift stores every morning while drinking my coffee to find the next gem,” Battista says. Guests are encouraged to play, too, compliments of a dartboard, Foosball table and some good ol’ TV viewing.

But Grooming is the essence here. Old World treatments such as proper hot towel shaves, beard trimming, classic cuts, manicures and pedicures are on the menu. At the heart of the barbershop is the sentiment that modern men should take pride in their looks. “The must-have treatment here is a proper hot shave for $40,” Battista said.

As for the salon’s philosophy, Silvestri says, “We do what we love, they way that we want.”