Brazilian model Camila Alves will be I·N·C’s brand ambassador starting this Fall. Alves will appear in a multi-platform campaign that consists of print, digital and in store appearances as well as playing the role of media spokesperson.
The Fall collection she will begin to represent is rich in hues of teal and burgundy along with pops of peplum and snakeskin prints. The collection ranges from $59 – $139.
“I’ve always admired Macy’s for catering to women with diverse lifestyles. I’m naturally more laid-back when it comes to dressing but also like to show my sexier side for special occasions and I·N·C caters to both ends of the spectrum,” said Alves. Check out: www.Macys.com
As everyone is in a post-Swim Week state of mind, I thought a story on waxing would be timely!