Bud Light takes over the Surfcomber Hotel on South Beach (1717 Collins Ave.) and turns it into party central for Super Bowl week.
GQ Magazine party one night. Usher concert another night. Jamie Foxx show the next. And there are bikini pool parties, UFC events and even a visit from Jimmy Tailgate to get ready for the Big Game.
There are no tickets for sale and you can’t book a room there either. You can only win your way through Bud Light’s sweepstakes, or other media outlet promotions.
Good luck. Complete schedule follows. More info at budlighthotel.com
FRIDAY, JANUARY 29
Bud Light Hotel – Kick-Off Party
This is where it all begins. The lucky few in attendance will be the first guests at the Bud Light Hotel. Party hopping, celeb-spotting guinea pigs who will kick off their stay with a welcome party like only Bud Light can throw.
SATURDAY, JANUARY 30
Bud Light Hotel – Volleyball Exhibition
Day two at the Bud Light Hotel will include VIP access to an exclusive AVP Tour Volleyball exhibition, a Bud Light surfing experience, and a live concert by the pool.
SUNDAY, JANUARY 31
Bud Light Hotel – Tailgate Approved
To finish off the weekend, winners will get the opportunity to find out what Tailgate Approved really means at an Official Jimmy Football Tailgate.
TUESDAY, FEBRUARY 2
Bud Light Hotel – UFC
An exclusive exhibition hosted by Dana White and Rashad Evans. Fighters will showcase their fighting techniques and demonstrate various fighting styles. The winners will get to meet their favorite UFC fighters afterwards.
WEDNESDAY, FEBRUARY 3
Bud Light Hotel – Pool Party
Scary dudes one day, beautiful women the next. When the UFC is finished with the pool, they’ll hand it over to some bikini-clad ladies for an unbelievable pool party featuring live music from Uncle Kracker.
THURSDAY, FEBRUARY 4
Bud Light Hotel – GQ Magazine Party
GQ Magazine will be taking over Bud Light Hotel to host a very special, VIP’s only party with food and live entertainment.
FRIDAY, FEBRUARY 5
Bud Light Hotel – Usher Concert
To welcome the final round of winners to the Bud Light Hotel, they’re hosting the official Bud Bowl concert featuring Grammy-award-winning artist Usher. Show starts at 8 p.m.
SATURDAY, FEBRUARY 6
Bud Light Hotel – Jamie Foxx Concert
Jamie Foxx will take over the Bud Light Hotel and host his Foxx and Friends Bud Bowl party with live music and performances. Doors open at 8 p.m.
SUNDAY, FEBRUARY 7
Bud Light Hotel – Jimmy Football Bud Bowl Tailgate
The entire experience culminates when Jimmy Football shows everyone how to do tailgating right at the Official Jimmy Football Bud Bowl Tailgate.