Doo-Ri for Macy's

 

Doo-ri announced as first designer collaboration for Macy's stores beginning Feb. 15.

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Maria Tettamanti

Macy’s recently announced Doo-Ri Chung as the next acclaimed fashion designer to take part in the designer capsule collection series for the retailer’s contemporary fashion ‘Impulse’ department. In its second year, Macy’s capsule initiative will continue partnering with celebrated designers from the U.S. and around the globe. Sold in approximately 225 Macy’s stores nationwide and on macys.com beginning February 15, the “Doo-Ri for Impulse only at Macy’s” collection will include art-inspired prints, jersey pieces mixed with leather, beautifully detailed knitwear and Doo-Ri’s iconic draping, all at an affordable price.

"My clothes have always been about making women feel elegant and modern, which is why I am so excited about this capsule collection,” Doo-Ri Chung says. “It truly embodies the confidence and creativity of the modern woman."

The Doo-Ri capsule reflects the designer's signature styling and treasured craftsmanship that have made her an instant success. With modest, yet fascinating details, from the choice of fabric to her signature draping, the Doo-Ri capsule is a fusion of sumptuous and collectible pieces that can easily transition from day to night. Priced on average from $39-$159, the collection will feature soft fabrics, art inspired prints and feminine silhouettes, all grounded in blues and greys with red, black and orange infused throughout. Standout pieces include statement outerwear including a trench and blazer, short and maxi length dresses, sweaters and cardigans, knit and faux leather mixed skirts and leggings and great blouses. Offering a sneak peak at spring, the “Doo-Ri for Impulse only at Macy’s” collection combines collectible pieces that are modern, versatile and wholly feminine, representing a woman that is effortlessly chic.

 

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