Alexis Barbara Isaias’ designs are synonymous with South Florida living.
Colorful, vibrant and airy — Alexis Barbara Isaias’ designs are synonymous with South Florida living. Since ’08, her eponymous line, Alexis, is adored for its high-quality dresses, bathing suits, tunics, tees, cover-ups and flowy pants perfect for mustering Miami’s year-round sweltering heat. Available for sale in Neiman Marcus, Intermix and online, every Alexis purchase will have you dreaming of the ocean and sun every single wear. We chatted up the 24-year-old designer on working with mom, being a mother and her booming fashion line based right here in Miami.
At what age did you know you wanted to be a designer? When I was 3.
Your mother, Ana Barbara, is your business partner — describe that dynamic. We have often been referred to as the “dynamic duo.” Together the sky is the limit and our ideas are never ending.
We love that you design and create your line here in Miami. Why did you choose to stay in the 305? What I love most is here — my family, the beach and diverse cultures.
Define the Alexis girl. She is effortlessly chic.
Your designs are easy and breezy. What inspires you? My inspiration comes from vintage shopping, photography, style icons, cultures, music and the beach.
If you weren't a designer, what would you be? A style icon.
You are a mother of two, how do you juggle work and mommyhood? It's more of a dance than a juggle. I’m lucky enough to be able to design from home so I don't feel like I'm missing precious little moments. I’m happiest when I find that baby, toddler and Alexis are in sync. When everything falls into a rhythm is when I’m most inspired. I do, however, sometimes find myself doing the quickstep.
Guilty pleasure: Strawberry milkshake
Fave TV show: Gossip Girl
Best boutique: Intermix
Most-coveted shoe designer: Derek Lam
Best handbags award goes to: Proenza Schouler satchel
For sunglasses, I wear: Vintage Dior
Luggage: Retro trunks
Most chic baby clothes: Little Alexis
Miami's best-kept secret: Romeo’s Cafe
Free time: On the beach with Mika, Colette and the hubby
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